Published in Packaging of the World ︎

What is HUE&ME?

HUE&ME is a modern hair system for home use with professional results. With advanced micro pigment made from nourishing ingredients that effectively delivers multi-dimensional color enhanced by the hue. Hue&Me believes that our customer deserves a precise luxurious shade as if it was colored in a salon.

The target audience is women aged 20-35 years old who pay more attention to beauty and spend money on the quality product. They have a creative mind and always find different places to experiment with new things. An average individual income of $50,000 or more a year.

Promotional card for product launch

This three-dimensional mailer jumps to life once the mailer is opened creating a unique and fun experience for the recipient.