HUE&ME
BRANDING/PACKAGING/ ART DIRECTION
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Published in Packaging of the World ︎ http://www.packagingoftheworld.com/2018/02/hue.htmlWhat is HUE&ME?
HUE&ME is a modern hair system for home use with professional results. With advanced micro pigment made from nourishing ingredients that effectively delivers multi-dimensional color enhanced by the hue. Hue&Me believes that our customer deserves a precise luxurious shade as if it was colored in a salon.
The target audience is women aged 20-35 years old who pay more attention to beauty and spend money on the quality product. They have a creative mind and always find different places to experiment with new things. An average individual income of $50,000 or more a year.
HUE&ME is a modern hair system for home use with professional results. With advanced micro pigment made from nourishing ingredients that effectively delivers multi-dimensional color enhanced by the hue. Hue&Me believes that our customer deserves a precise luxurious shade as if it was colored in a salon.
The target audience is women aged 20-35 years old who pay more attention to beauty and spend money on the quality product. They have a creative mind and always find different places to experiment with new things. An average individual income of $50,000 or more a year.
![](https://freight.cargo.site/t/original/i/11f9455c4a4d9bb2522a11dc08a3931694868415386cc576c8b6889d34d672f6/new-present-2018-02.jpg)
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![](https://freight.cargo.site/t/original/i/cda03f564c48f381994fee0a34f4a809026522a3fe34ad494f0fb85a40d215d1/new-present-2018-04.jpg)
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![](https://freight.cargo.site/t/original/i/39fe4cf063b0bcbf5291821f282dc21ca95fb13976fdb9b4ad6237cd3c2f86b0/family1-3.png)
![](https://freight.cargo.site/t/original/i/fe41b3ea519851de79614b7898083490844435ec3b74953bc671755d03740c65/hueme.gif)
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Promotional card for product launch
This three-dimensional mailer jumps to life once the mailer is opened creating a unique and fun experience for the recipient.
![](https://freight.cargo.site/t/original/i/44f010ed3920ff55034b27968b3d0fb6c0f7152f4b377e17fdab37c743f9d6b3/new-present-2018-13.jpg)
![](https://freight.cargo.site/t/original/i/bc0edb2672fd56b812fe87a0597d4b9bd3f8ad9413ce5d151ed15bf56cf9a62b/048e5446814815.58652c0eeb8da.gif)
![](https://freight.cargo.site/t/original/i/345fbb7572a73b7517c28b8d3f436aae4a3d80e19430ff9d326e326e2802176d/box-invitation-1117-01.png)
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![](https://freight.cargo.site/t/original/i/d75dbcfeb61c1ffccdccd9d551a258b4acbc534f966981a47f3b242c8104d966/ui-hue-mock.jpg)
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